Celebrating 120 Years of Royal Enfield!

Posted on: Dec 29, 2021 | 3 mins | Written by: HDFC ERGO Team

Celebrating 120 Years of Royal Enfield!

As a one-of-a-kind brand, Royal Enfield has an interesting and rich history. And if you are a fan, you would surely want to know about it. Recently, the brand completed 120 years of its journey since it was established in November 1901. The years were full of challenges, new introductions, research, innovations and the fight to carve its niche despite tough competition. To celebrate its achievements and mark its long and significant existence, Royal Enfield launched two more bike models as part of its Anniversary Edition. Read on to know all about them in details. And make sure you get bike insurance online to protect your precious vehicle if you decide to go ahead with the purchase.

Royal Enfield’s Achievements So Far

The brand has won multiple awards and recognition due to its technology, sales, quality and the level of engineering used in its bike models. The Royal Enfield Interceptor 650 received the 2019 IMOTY or Indian Motorcycle of the Year award. It is India's most prestigious two-wheeler award. The IMOTY is the most important two-wheeler award in India as the judges consist of some of the most experienced and eminent two-wheeler journalists.

The Interceptor 650 was praised by both experts and bike enthusiasts as the best product from Royal Enfield. The factors that impressed them are its engine quality, make and performance. It left its competitors behind this year by a huge margin.

The importance of the IMOTY has been growing increasingly with each passing year, and along with the ICOTY (Indian Car of the Year) award, it is recognised as the most coveted auto award in the country.

Best Editions

Royal Enfield launched two anniversary edition bikes to mark its 120th Year Anniversary. These are:

Continental GT

Interceptor 650

Which means, bike enthusiasts across the world now have the opportunity of owning one of the above commemorative edition bikes. Do note that a total of 480 motorcycles will be sold under this limited-edition category and the distribution will happen in only 4 regions. 120 units each will be sold in India, Europe, Americas and South-East Asia. Essentially, the distribution will happen in this manner - 120 bikes for each region, with 60 models each of Continental GT 650 and Interceptor INT 650.

Features of the limited-edition bikes:

• There is an exquisite die-cast brass badge on the motorcycle’s tank that is handcrafted by sculptors from Tamil Nadu, India.

• The pinstripes over the tank are hand-painted to mark the legendary Madras stripes. It is a hallmark of Royal Enfield’s build traditions.

• There is also an anniversary emblem, exclusive seats and a unique serial number on the fuel tanks.

• The black-chrome tanks are manufactured at the Chennai plant, which was the original Royal Enfield Factory in India since 1950s. The bikes are made of a special chrome, which is an alternative sustainable trivalent (graphite) chrome and is environment-friendly too.

• The bike has an all-black body, fitted with genuine brand accessories.

• The seats are of premium quality, in rich brown shades, and paired with colour-matched grips on the handlebar. It goes well with the striking bold all-black colour scheme.

• The bikes come with complementary pre-fitted Royal Enfield Genuine Motorcycling Accessories like sump guard, flyscreens, heel guards, brace pad, bar end, touring mirrors, etc.

To buy any of these models, follow these steps:

• Register

Visit the Royal Enfield website, sign up and fill out the registration form. You need to put in your personal details like your name, mobile number, email ID, state and city of residence, country, etc.

• Generate Unique Code

As part of the registration process, you will get a unique code. Preserve the code. It is unique and will be your entry ticket for the online sale. The sale has start from December 6, 2021, 7PM and will go on till stocks last.

• How to Login on the Sale Day

You need to login with your unique code during the online sale. Participate and you might end up owning a Royal Enfield 120th Year Anniversary Edition Continental GT or Interceptor 650.

Once your bike gets delivered, take care to get it insured before taking it out on the road. Buy two wheeler insurance online as it is a time saving, paperless and easy process.

To wrap up, Royal Enfield’s limited edition 120th anniversary motorbikes are up for grabs. So, now is your chance to bring home the Interceptor 650 or Continental GT 650, both of which are unique, stunning and high-performance.

Disclaimer: The above information is for illustrative purpose only. For more details, please refer to policy wordings and prospectus before concluding the sales.

A simple guide to care for bike tyres and avail insurance

Bike Anatomy 101: What you should know about bike parts for a hassle-free ride

Hacks to Make Your Bike Smart and Sustainable