Factors that Make Hero MotorCorp an Industry Leader in India

Posted on: Apr 11, 2022 | | Written by:

Factors that Make Hero MotorCorp an Industry Leader in India

Reasons for Hero MotorCorp becoming Industry Leader

Hero MotorCorp is a market leader in India. The company enjoys a huge fan base in the country which, apart from driving sales, also helps them to build up their brand name strongly. Hero MotorCorp has many vehicles on offer and they price their bikes and scooters economically too. These vehicles are effortlessly covered with the widely available Hero insurance policies. These are some of the reasons why they have such a huge number of customers in all parts of the country.

Take a look at this article to get a lowdown on the exact factors that make Hero MotorCorp a crowd favourite, as well as an industry dominator

1. Huge variety in their vehicles:

Any company that offers variety enjoys high popularity. Hero MotorCorp has a huge number of bikes and scooters on offer. People can choose between the vehicles, based on what their needs and requirements are. This is one of the main reasons why the auto manufacturer is a market leader. From 110cc scooters that weigh only about a hundred kilograms to huge 200cc motorbikes, there are many models to pick from. The customers like this variety that is offered to them and hence, the Hero MotorCorp vehicles are so widely sold in India.

2. Affordable:

Another major reason behind Hero MotorCorp’s market share is its pricing. Hero is known to offset some very good vehicles at some of the most competitive rates. Most people these days compare bikes and scooters before they buy them. And when they find an affordable option in the Hero MotorCorp models, they shift towards that. This pushes up the sales of Hero and makes the company an industry leader. The bikes are popular and so the owners like to keep them safe with the help of the Hero insurance covers. There are some very good two-wheeler insurance policies available for all Hero vehicles. If you have recently purchased a bike or scooter, make sure you get a good Hero insurance plan for your new bike or scooter.

3. Durability and performance:

The bikes from Hero MotorCorp are known to last for years. Once you buy a vehicle from Hero, you do not have to worry about having to change it any time soon. The bikes and scooters from Hero last for many years. Also, they are known for their exemplary performances. Fitted with the best engines and other components, you will never have to complain about how your bike performs. You also get good mileage on all the Hero MotorCorp bikes and scooters you buy and this proves to be very economical in the long run.

4. Impressive quality:

As mentioned above, the spare parts and core components of the Hero MotorCorp vehicles are of the highest standards. This is mainly because the company manufactures most of the parts in its factories and very few of them are outsourced. Even the ones that are outsourced, are to the best of vendors who supply them with the finest quality parts and components. This is another reason why the Hero MotorCorp vehicles are so popular and why the company is a market leader. Many auto manufacturers suffer a dent in their reputation because the spare parts and accessories are found to be of substandard quality. This problem is eliminated with Hero MotorCorp.

5. Excellent service:

And last but not the least, the company offers excellent service before, during and after-sales. Many dealers sell Hero bikes and scooters. The showrooms are spread all over the country. You can also find good assistance during the sale process. From giving you the best advice on which vehicle to choose from easing the sale process to offering good Hero insurance covers, the company cares about its customers. This apart, the company also has a wide network of garages and service stations where you can get your bike repaired when needed. And finally, you can call the helpline number and get your queries cleared whenever you wish. These features make the company very well-loved among its customers.

Keeping these points in mind, it can indeed be said that Hero MotorCorp is a fair market leader in the Indian auto industry.

Conclusion

From offering a large variety of two-wheelers that comprise both scooters and bikes, to ensuring the highest quality parts and accessories to offering pocket-friendly rates, Hero MotorCorp has made a large contribution to the two-wheeler segment of the Indian auto industry. This is why many people make Hero MotorCorp their chosen vehicle company. If you too are in the process of buying a bike or a scooter, consider the models from Hero MotorCorp. Once you find a good model, cover it with a suitable Hero insurance plan. This is a legal requirement and you should not ride your two-wheeler without a valid insurance cover.

Disclaimer: The above information is for illustrative purpose only. For more details, please refer to policy wordings and prospectus before concluding the sales.

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