Humara Bajaj - What Makes the Company So Endearing?

Posted on: Apr 6, 2022 | 3 Min | Written by: HDFC ERGO Team

Humara Bajaj - What Makes the Company So Endearing?

Bajaj is a revolutionary name in India. The tagline, ‘Humara Bajaj’ has become a symbol of the middle-class Indian. From home appliances to motor vehicles, the company has many amazing products and services on offer. And since it is a purely homebred company with authentic Indian products on offer, people love Bajaj and what they offer. Bajaj is an industry by itself and when it comes to motor vehicles, very few companies match up to Bajaj’s reach as well as popularity. The Bajaj bikes are immensely popular. This is because they are sturdy, affordable and widely available. People love their Bajaj two-wheelers and always cover their bikes with the best bajaj bike insurance plans. While the name of Bajaj is quite well-spread in India, there are some very interesting facts about the company that many people don't know.

Take a look at this to know more about Bajaj and its history:

1. Almost a century-old:

Did you know that Bajaj Industries is close to one hundred years old? Yes, you read that right! It is one of the oldest Indian companies and was established in 1926 by Jamnalal Bajaj. Jamnalal Bajaj was a freedom fighter and one of the promoters of the Swadeshi movement. He started a company that sold Indian goods to Indian citizens. He was a close aide of Mahatma Gandhi and the two knew each other for many years and followed Gandhi's principles like nonviolence.

2. Bajaj Auto is one of the oldest motor companies in India:

Bajaj Auto was founded in 1945. Initially, it was named M/s Bachraj Trading Corporation Private Limited. It started producing two and three-wheelers in India. Some of the vehicles were manufactured in India, while some were imported. 1965 onwards, the company received the full licence to completely manufacture the vehicles in India. The company still manufactures a long list of vehicles. You can buy a two-wheeler of your choice and then insure it with a Bajaj insurance plan.

3. Bajaj Auto is headquartered in Pune:

The company has its headquarters in Pune, Maharashtra. It was founded in this very city and the headquarters has never changed since.

4. Bajaj Auto is one of the leading manufacturers of bikes in the world:

The company hasn't just established its name in India, but it is also a very strong brand globally. Bajaj Auto is the six-largest bike manufacturer in the world. The Bajaj bikes are sold in many countries, and in some, like Nigeria, is the highest-selling brand of two-wheelers.

5. The world leader in three-wheelers:

While the Bajaj bikes are popular, the company is the global leader in the three-wheeler segment. There is no other company in the entire world that manufactures as many auto-rickshaws as Bajaj. The Bajaj three-wheeler is exported to many nations around the world.

6. Bajaj Auto has a four-wheeler on offer too:

If you thought Bajaj was just a bike and auto-rickshaw manufacturer, you need to think again! The company, in partnership with Renault and Nissan Automobiles, has manufactured and produced a mini four-wheeler, called the Bajaj Quote. It is a light and a zippy car that is becoming more and more popular with every passing day. Several Quotes have been transformed into auto-rickshaws in some Big cities of India such as Mumbai.

7. A massive number of employees:

As one of the biggest industrial groups in India, Bajaj Group has over 60,000 employees spread all across the country. This is why Bajaj is considered to be one of the top-most Indian employers that offer many employee benefits such as the Bajaj insurancecovers for its staff.

8. Large exports to Africa:

Bajaj Auto doesn't just sell its products in India. Almost a third of the total revenue, as well as profits, are generated due to the export of the vehicles to Africa. Nigeria is the biggest importer of the Bajaj bikes, followed by many other nations in the continent.

9. The world's most valuable two-wheeler company:

Bajaj Auto reached the milestone of crossing a market capitalisation of INR 1 lakh crore. This made the company the world's most valuable two-wheeler company.

10. Electric scooters:

In 2019, the company invested in Yulu, a manufacturer of electric scooters and bicycles. As a result, the Yulu vehicles are made and are available in India more easily.

Conclusion

The Bajaj Group is a very big and respected name in India. From offering breakthrough products and services to garnering a name for being an excellent employer, the company has done a lot for the people, as well as, the economy of this country. Therefore, the fame and popularity it enjoys are deserved. If you have a Bajaj vehicle, cover it with the best Bajaj insurance policy and keep the precious vehicle suitably protected.

Disclaimer: The above information is for illustrative purpose only. For more details, please refer to policy wordings and prospectus before concluding the sales.

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